Introduction

Affiliate marketing is one of the easiest and most predictable way to monetize online.

I know because my business has transacted over $7M in revenue (both as an affiliate and from affiliates combined). If I had to start all over, this playbook documents the exact strategy I would use.

Now, Let's dive in.

What is Affiliate Marketing?

Affiliate marketing is a business model where you earn commissions by recommending products (Digital products or physical products, but we limit the scope of this playbook to physical products - Software).

You don’t create the product.
You don’t handle payments or customer support.

Your job is to:

• understand a problem deeply

• explain it clearly

• guide people to the right solution

When someone buys through your recommendation, the product owner pays you a commission. (usually 20-50% + other incentives)

The key difference from other business models:

• You don't create the product

• You don't handle payments

• You don't provide customer support

• You just guide people to the right solution

The Core Insight That Changes Everything

Affiliate revenue is not driven by links. It is driven by clarity.

People buy when:

1. They finally understand what’s holding them back

2. They see a clear path forward

3. One or more products feel like the easiest way to execute

Everything in this playbook is designed to manufacture that clarity repeatedly.

PART ONE: Build Your Foundation Using The PACT FRAMEWORK

If this section is weak, nothing else works.

P = Person & Problem

A = Analyze Why They're Stuck

C = Choose One Product

T = Teach the First Win

If your foundation is weak, nothing else works.

Foundation 1/4:
Choose Your Person & Problem (P)

Why You Need to Choose ONE Specific Person

Most people try to serve everyone. They say things like "I help entrepreneurs" or "I help creators." This is too broad.

When you're broad, your message becomes generic. Generic messages don't resonate with anyone. They get lost in the noise.

When you're specific, your message becomes sharp. Sharp messages attract the right people like a magnet and repel the wrong people. That's good. You don't want to waste time with people who aren't your ideal customer.

The specificity principle:

The more specific you are, the easier it is to:

• Create content that resonates

• Attract your ideal audience

• Build authority in your niche

• Stand out from competitors

• Charge higher prices

• Build a loyal community

My Top 10 Best Niches for Affiliate Marketing

Not all niches work equally well for affiliate marketing. Some have abundant products, high demand, and proven affiliate programs. Others don't.

Here are my top 10 niches that work best for beginners:

1. Content Creation (creators wanting to grow audiences, publish faster, monetize)

2. Freelancing (freelancers wanting to book clients, automate work, scale)

3. Entrepreneurship (founders wanting to build businesses, launch products, grow)

4. E-commerce (sellers wanting to scale stores, run ads, increase revenue)

5. Personal Finance (people wanting to invest, save, build wealth)

6. Health & Fitness (people wanting to lose weight, build muscle, get healthy)

7. Online Education (people wanting to learn skills, build expertise, earn credentials)

8. Digital Marketing (marketers wanting to grow audiences, run ads, generate leads)

9. Software & Automation (people wanting to automate work, save time, increase productivity)

10. Coaching & Consulting (coaches wanting to fill programs, attract clients, scale)

These niches work because:

• There are abundant affiliate products available

• People actively spend money in these areas

• Demand is consistent and growing

• Affiliate commissions are good (20-50%+)

Be very very specific:
Not "fitness" but "home workouts for busy parents."
Not "tech" but "budget Android phones."

How to Choose Your Person

Start by asking: Which of the 10 niches aligns with my interests and skills?

Think about:

• What are you interested in?

• What problems have you solved?

• What do people ask you for help with?

• Which of the 10 niches could you serve?

Pick the one that excites you most. This is who you'll serve.

The Validation Framework

Before committing to a niche, validate it using this simple check:

Does this niche have:

1. Affiliate products I can promote? (Search "[niche] affiliate programs")

2. People actively spending money? (Check Google Trends, Reddit, Facebook Groups)

3. Demand that's growing or stable? (Not declining)

If the answer is YES to all three, it's a viable niche.
If the answer is NO to any of them, consider pivoting or choosing from the top 10.

What If Your Passion Isn't in the Top 10?

If your passion is outside the top 10 niches, you have two options:

Option 1: Start with one of the 10, then pivot later: Make money in affiliate marketing first. Build skills. Build an audience. Then pivot to your passion.

Option 2: Pivot your passion to fit one of the 10: Take your skills and reframe them to serve one of the 10 niches.

The Pivot Section: How to Reframe Your Passion

Let's say you're passionate about philosophy, but philosophy isn't in the top 10. How do you pivot?

You reframe your skills to serve one of the top 10 niches.

Example 1: Philosophy → Entrepreneurship
Your skill: Deep thinking, frameworks, decision-making
How to pivot: "I help founders make better decisions using philosophical frameworks"
Niche: Entrepreneurship
Products to promote: Business courses, productivity tools, decision-making frameworks

Example 2: Art History → Content Creation
Your skill: Visual analysis, storytelling, cultural context
How to pivot: "I help creators tell better stories through visual design and cultural context"
Niche: Content Creation
Products to promote: Design tools, content creation software, storytelling courses

Example 3: Psychology → Personal Finance
Your skill: Understanding human behavior, motivation, decision-making
How to pivot: "I help people understand their money psychology so they can build wealth"
Niche: Personal Finance
Products to promote: Investing courses, budgeting tools, wealth-building programs

Putting It Together: The Formula

Use this template to define your person and problem:

"I help [specific person] achieve [specific outcome] even if [main constraint]."

The constraint is important. It's the objection they have. It's why they think they can't achieve the outcome.

Examples:

• "I help non-technical creators publish daily content using AI even if they have no system."

• "I help freelancers book high-paying clients with automation even if they hate marketing."

• "I help solo founders build lead generation systems even if they don't understand funnels."

Notice how each one is specific. It targets a particular type of person with a particular problem and a particular constraint.

Action: Pick one of the 10 niches (or pivot your passion to fit one). Define your person and problem using the template above. Write it down. You'll use this for everything that follows.

Foundation 2/4:
Analyze Why They're Stuck (A)

The Difference Between Symptom and Root Cause

A symptom is what people say they have. A root cause is why they actually have it.

Example
Symptom: "I can't grow on social media."

Root causes:

• No clear positioning (they post about random topics)

• No system for creating content (they create sporadically)

• No asset to send people to (they have nowhere to capture leads)

• No follow-up system (they don't stay in touch with interested people)

• Wrong content format (they're posting in a format their audience doesn't engage with)

Notice how different these are. Each root cause requires a different solution.

If you treat the symptom instead of the root cause, you'll give bad advice. Your audience will follow your advice, it won't work, and they'll lose trust in you.

If you understand the root cause, you can give advice that actually works. Your audience will follow your advice, it will work, and they'll trust you. That trust is what leads to affiliate sales.

Your Authority Comes From Understanding Root Causes

Most people in your niche will explain the symptom. "You need to grow on social media, so post more."

You'll explain the root cause. "You're not growing on social media because you don't have a system. Here's why: most people post sporadically, which means the algorithm doesn't know what to recommend. Here's the system that works..."

This is authority. This is what makes people listen to you.

How to Identify Root Causes

Start by researching your audience. Where do they hang out? What do they talk about? What problems do they mention?

Look for patterns. What problems come up over and over? What do they say they've tried? Why didn't it work?

You can research by:

• Reading comments on relevant posts

• Joining online communities where your audience hangs out

• Interviewing people in your audience

• Reading reviews of competing products

• Analyzing what questions people ask

Once you understand the root causes, you can create content that addresses them.

Action: Identify 3-5 root causes for your audience's problem. For each one, write down why it's holding them back and what the false assumption is.

Foundation 3/4:
Choose One Product (C)

Why You Need to Choose ONE Product First

Most new affiliates try to promote multiple products at once. They think more products = more opportunities to make money.

Actually, the opposite is true.

When you promote multiple products, your message becomes scattered. You're not an expert in anything. You're just a link-poster.

When you promote one product, your message becomes focused. You become known for solving one specific problem in one specific way. You become an expert. That expertise is what drives sales.

Once you've built an audience and made money with your first product, you can add complementary products. But start with one.

The CORE Framework for Product Selection

A strong affiliate product must have these qualities:

C = Clearly Solves the Problem: The product directly addresses the problem you identified. Not tangentially related. Directly. If the problem is "I don't know how to automate my workflow," the product should be an automation tool.

O = Obvious to Explain: You should explain it in one or two sentences. If you need five minutes to explain it, it's probably not a good affiliate product. It's too complicated.

R = Reliable for Beginners: Your audience is likely new to this problem. The product should have a low learning curve. Someone with zero experience should be able to get value quickly.

E = Evidence of Results: It has real proof = Case studies. Testimonials. Before-and-after examples. You need proof that it delivers results. Without proof, it will more difficult to sell. It’s better to go downhill than uphill.

Also look at for these 2 qualities:

It offers good commissions: Most digital products offer 20-50% commissions. Some offer more. Make sure the commission is worth your effort. If you're promoting a $10 product with a 10% commission, you're making $1 per sale. That's not worth your time.

It ideally includes a free trial: Free trials dramatically increase conversion rates. People are more willing to try something if they can test it first.

When evaluating a product, rate it on each of these criteria. Only promote products that score 80%+ on CORE.

How to Find Products to Promote

Start by looking at what your audience already uses. What tools do they mention? What products do they talk about?

Search for affiliate programs in your niche. Most software companies have affiliate programs. You can find them by searching “[niche name] affiliate program” or "[product name] affiliate program."

Look at what competitors are promoting. If multiple people in your niche are promoting the same product, it's probably a good product.

Read reviews. Look at what people say about products. Do they actually solve the problem? Do people get results?

Action: Identify 3 potential products that fit your audience and problem. Evaluate each using the CORE framework. Pick the one that scores highest.

Foundation 4/4:
Teach the First Win (T)

Most people think they need to be an expert to be an affiliate. They think they need to have mastered the product. They think they need years of experience.

Actually, you just need to help someone get their first result.

Think about it from your audience's perspective. They're overwhelmed. They don't know where to start. They don't need someone who knows everything about the product. They need someone who can guide them to their first small win.

Once they get that first win, they'll be confident enough to explore the product on their own. And they'll remember that you helped them get there.

What You Need to Be Able to Do

1. Explain what it does in plain language: Not technical jargon. Not feature lists. Plain language that your audience understands.

2. Explain who it's for and who it's not for: Be honest. Your credibility comes from being honest about what the product is and isn't.

3. Show the first 1-3 steps to get value: You don't need to show everything. Just the first few steps that get someone their first result.

4. Warn about beginner mistakes: When you warn people about mistakes, you position yourself as someone who understands the journey.

How to Learn the Product

You don't need to become an expert. You just need to know enough to guide someone to their first win.

Spend 2-3 hours exploring the product. Create a free account. Try the main features. Get to the point where you can help someone get their first result.

Document what you learn. Write down:

• What the product does

• Who it's for and who it's not for

• The first 1-3 steps to get value

• Common beginner mistakes

That's all you need.

Action: Spend 2-3 hours learning your chosen product. Document the first 1-3 steps to get value and common beginner mistakes.

PART TWO: Build Your System (DEALS)

The DEALS Framework

To build a profitable affiliate business, you need five systems that work together.

D = Distribution System (Daily Content) to start.

E = Engagement System

A = Asset System (Lead Magnets)

L = List System (Email List)

S = Self-Liquidating Offers (Paid Ads)

These five systems feed each other. Together, they create momentum. You set them up level by level.

Start with Daily Content => Add Engagement => Add Lead Magnet (s) => Build A List => Launch SLO/Paid Ads to scale your audience.

D: Distribution With Content

The Core Principle: Show Up Daily on One Platform

Your distribution system is how you get attention. It's the engine that drives everything else. Most new affiliates make one critical mistake: they try to be everywhere.

They post on Instagram, TikTok, LinkedIn, YouTube, and their blog all at once. They burn out within a month.

The right approach is the opposite: choose ONE platform and show up daily on that platform.

Why?

Consistency builds an audience. The algorithm rewards consistency. If you post daily, the algorithm learns that you're active. It shows your content to more people.

Consistency builds visibility. If someone sees your content once, they might forget about you. If they see your content every day for a month, they'll remember you. They'll start to recognize you.

Consistency builds trust. When you show up every day, people start to trust you. They think, "This person is serious about this."

Consistency is sustainable. If you're posting on 5 platforms, you need to create 5 different pieces of content per day. That's exhausting. If you're posting on 1 platform, you need to create 1 piece of content per day. That's sustainable.

How to Choose Your Platform

Your audience hangs out somewhere. You need to figure out where.

• Content creators typically hang out on Twitter/X or YouTube.

• Freelancers typically hang out on LinkedIn or Twitter/X.

• Founders typically hang out on LinkedIn or Twitter/X.

• Coaches typically hang out on LinkedIn or Instagram.

• Writers typically hang out on Twitter/X or Facebook.

• E-commerce sellers typically hang out on TikTok or Instagram.

Think about your specific person.
Where do they spend their time?
Where do they look for information?
That's where you should be.

Content Angles

Every topic can be expressed through:

• systems & processes

• stories & examples

• metaphors & analogies

• mistakes & misconceptions

• realizations & insights

• questions & concerns

Examples:

• “The system behind daily content”

• “Why posting more isn’t fixing growth”

• “AI tools are power tools, not autopilot”

• “The mistake beginners make with automation”

• “The realization that changed my results”

• “Do you really need to post daily?”

Every Post Must Point to a Lead Magnet

This is critical. Every single post should have a call-to-action that moves people toward your lead magnet.

Don't just post content and hope people follow you. Give them a reason to follow you. Give them a reason to take the next step.

The call-to-action should be simple and clear:

"Comment [KEYWORD] and I'll send you [specific benefit]"

Examples:

• "Comment SYSTEM and I'll send you the 5-step framework"

• "Comment RESULTS and I'll show you the case study"

• "Comment AUTOMATION and I'll send you the checklist"

The keyword should be easy to remember and type. One word is ideal.

Action: Choose your platform. Post Daily Until it becomes an habit.

E: Engagement System

How to Turn Comments Into Leads

Here's how it works:

Step 1: Ask them to comment with a keyword: In your post, you ask: "Comment SYSTEM and I'll send you the guide."

Step 2: They comment: They see your post, they like it, they comment with the keyword.

Step 3: You reply and send a DM: You like their comment, reply with "Sent! Check your DMs," and send them a DM with your lead magnet link.

Step 4: They click the link: They click the link, which takes them to a landing page.

Step 5: They enter their email: On the landing page, they enter their email to get the full lead magnet. The lead magnet is designed that subscribing for the affiliate product is the next logical step.

Step 6: They're on your email list: Now you can email them regularly. Now you can build a relationship. Now you can recommend your affiliate product.

Why This Works

This system works because:

It lowers the barrier to entry. Commenting is easier than giving your email address. So more people will take the first step.

It builds momentum. Once someone comments, they're invested. They're more likely to click your DM and enter their email.

It increases reach. When someone comments on your post, the algorithm shows your post to more people. So you get more visibility.

It builds social proof. When other people see comments on your post, they think, "This post must be good. Other people are engaging with it." So they're more likely to engage too.

How to Automate This

At first, you'll do this manually. You'll respond to comments and send DMs by hand. But once you're getting dozens of comments per day, you'll want to automate it.

You can use tools like ManyChat to set up an automation that:

• Triggers when someone comments with your keyword

• Auto-replies to their comment

• Auto-sends them a DM with your lead magnet link

This way, you don't have to manually respond to every comment.

Action: Write your first engagement hook. "Comment [KEYWORD] and I'll send you [specific benefit]"

A: Asset System (Lead Magnets)

What is a Lead Magnet?

A lead magnet is something valuable you give away for free to get someone's email address. It's called a "magnet" because it attracts people. It's so valuable that people are willing to give you their email address to get it.

Why Lead Magnets Matter

Your email list is the most valuable asset you have. Every other platform can change their algorithm. Twitter can change how the algorithm works. YouTube can change recommendations. But your email list is yours. You own it. You control it.

That's why building your email list is critical. And lead magnets are how you build your email list.

What Makes a Good Lead Magnet

A good lead magnet has three characteristics:

1. It delivers real value: Not a generic ebook. Not a vague checklist. Real, actionable value that someone can use immediately.

2. It moves someone closer to the result: If their problem is "I can't publish daily content," your lead magnet should move them one step closer to solving it. The affiliate product(s) will then solve the problem fully.

3. It naturally points to your affiliate product: After consuming your lead magnet, people should naturally want your affiliate product. Make it the next logical step.

The 5 Types of Lead Magnets

You can create different types of lead magnets. Start with one type, master it, then add more.

Type 1: Long-Form Infomercial

What it is: A blog post or video that explains your entire method but stops before full execution. It's like a movie trailer. It shows the whole story but doesn't give you the ending.

Why it works: It teaches your audience your system. It shows them that your system works. But it doesn't show them how to execute it. That's where your affiliate product comes in.

What makes a good one:

• It teaches something genuinely useful (not just hype)

• It breaks down how the method works step-by-step

• It shows why this approach works better than alternatives

• It warns about common mistakes

• It leaves people wanting to implement it (which requires your product)

Example:

Title: "How to Publish Daily Content Using AI (Without Burning Out)"

What it teaches:

• Why most creators fail at consistency

• The 5-step system that works

• How to use AI to speed up the process

• Common mistakes beginners make

How to create one:

1. Outline your system (the method you use to solve the problem)

2. Break it down into 3-5 steps

3. Explain each step

4. Give examples

5. Warn about common mistakes

Type 2: Resource Library

What it is: A curated collection of frameworks, tools, templates, or resources around a single outcome. You're not creating original content. You're curating the best resources.

Why it works: It provides immediate value. Your audience can use each resource right away. And it positions you as a curator and expert in your niche.

What makes a good one:

• It covers the topic thoroughly (not just surface-level)

• Each item is actually useful and actionable

• Everything is directly relevant to your audience's problem

• It's organized logically

• It naturally points to your affiliate product

Example:

Title: "100 Viral Hook Frameworks for Any Niche"

Content: 100 different hook templates creators can use. Each one is a template they fill in.

This naturally promotes MarketingBlocks because after seeing all these hooks, people want a tool to generate content faster.

How to create one:

1. Identify a resource type that helps your audience (frameworks, templates, tools, etc.)

2. Collect or create 10 -100 of them

3. Organize them logically

4. Make sure each one is actionable

5. Explain how to use each one

Type 3: Micro-Tool

What it is: A simple, interactive tool that solves one small problem and exposes the need for a larger solution.

Why it works: It provides immediate value. People get a result right away. And it naturally leads to your affiliate product.

What makes a good one:

• It solves one specific pain point (not multiple)

• It's interactive (requires input and gives output)

• It takes less than 5 minutes to use

• It provides instant value

• It naturally leads to your affiliate product

• It's easy to build with no-code tools

Example:

"Hook Generator Tool"
Someone enters their topic. It generates 10 viral hooks.
This exposes the need for MarketingBlocks (which does this and much more).

How to create one:

1. Identify a small problem your audience has

2. Build a simple tool that solves it

3. Use no-code tools like Typeform, Airtable, or Google Forms

4. Set it up so it gives personalized output based on their input

5. Make sure it naturally leads to your affiliate product

Type 4: Case Study

What it is: Proof that your method works. A real example of someone who achieved results using the system. Use from a list of case studies provided by the vendor.

Why it works: It shows that your method actually works. It's not just theory. It's real results from a real person.

What makes a good one:

• It features a real person (or borrowed case study) that your audience can relate to

• It shows specific, measurable results (numbers, metrics, outcomes)

• It shows a clear before-and-after transformation

• It explains what challenges they faced and how they overcame them

• It shows how they used your system/method

• It mentions the products they used

Example:

Title: "How a Creator Went From 0 to 50k Followers in 6 Months"
Context: Alex had no audience and no system.

What they did:

• Defined their specific audience

• Created a content system

• Posted daily using MarketingBlocks

• Built an email list

Results:

• 50k followers in 6 months

• 10k email subscribers

• $50k in affiliate commissions

Why it worked: Clear system + consistent execution

Type 5: List (Multi-Product Comparison)

What it is:

A curated list of multiple products in a specific category. Helps people compare and decide.

Why it works:

It helps people make better decisions. It positions you as an expert who understands the landscape. And it allows you to promote multiple affiliate products.

What makes a good one:

• Products are organized by type or use case

• Pros and cons are honest, not biased toward one product

• There are at least 3-5 products to choose from

• Each product has clear advantages and disadvantages

• You explain who each product is best for

• You indicate which is best for different situations

• Format makes it easy to compare at a glance

How to create one:

1. Identify the top products in your niche

2. Research each one (features, pricing, pros, cons, free trial, etc.)

3. Organize them in a list format

4. For each product, write: features, pros, cons, price, free trial, best for

5. Make it easy to compare

L: Email List System

Why Email is Your Most Valuable Asset

Your email list is the most valuable asset you have.

Why?

You own it. You don't own your Twitter followers. You don't own your YouTube subscribers. Twitter could delete your account tomorrow. YouTube could ban you. But your email list is yours. You own it.

You control it. Every other platform has an algorithm that changes. Twitter changes the algorithm. YouTube changes recommendations. But your email list doesn't have an algorithm. You send an email, it goes to your subscribers.

It's direct. When you post on social media, maybe 1-5% of your followers see it. When you send an email, 20-40% of your subscribers open it. It's direct access to your audience.

It compounds. Every day, you're building your email list. Every day, your list gets bigger. Every day, your reach gets bigger.

How the Email System Works

The flow:

Post → Comment → Lead Magnet → Email List → Sales

Here's what happens:

1. You post content on social media

2. Someone sees your post and comments with your keyword

3. You send them your lead magnet via DM

4. The lead magnet has a link to a landing page

5. On the landing page, they enter their email to get the full lead magnet

6. They're now on your email list

7. You send them emails regularly

8. You recommend your affiliate product

9. They buy

The 5-Email Sequence

When someone joins your email list, send them a 5-email sequence. This sequence builds trust and moves them toward buying.

Email 1: Deliver the lead magnet (Day 1)
Subject: "Here's your [lead magnet name]"
Body: "Hi [Name], here's the guide you requested. Download it here: [link]"
Purpose: Deliver what you promised. Build trust.

Email 2: Explain the system (Day 2)
Subject: "How this actually works (step by step)"
Body: "Now that you've seen the framework, here's how it works in practice. [Explanation + example]"
Purpose: Deepen their understanding. Show them the system works.

Email 3: Share a case study (Day 3)
Subject: "Real example: [person] got [result]"
Body: "Here's a real example of someone who used this system and got results. [Case study]"
Purpose: Show proof. Make it real.

Email 4: Handle objections (Day 4)
Subject: "You might be thinking..."
Body: "I know you might be thinking: [common objection]. Here's the truth. [Response]"
Purpose: Address their doubts. Build confidence.

Email 5: Recommend products (Day 5)
Subject: "The tools that make this work"
Body: "To implement this system, here are the tools that will help. [Affiliate links]"
Purpose: Recommend your affiliate product. Make the sale.

Weekly Emails

After the 5-email sequence, send a weekly engagement email blast.

Structure:

• One lesson (something they learn)

• One story (something that illustrates the lesson)

• One CTA (usually pointing to a lead magnet or affiliate product)

This keeps your audience engaged and builds a relationship.

Example:

Subject: "The mistake that's holding back your growth"

Body:

"Hi [Name],

I see this mistake all the time. People create great content, but they don't have a system for distributing it. So their content gets lost.

Here's what I mean. Last week, I worked with a creator who had published 50 pieces of amazing content. But she was only reaching 100 people per post.

Why? Because she wasn't distributing it consistently.

So we set up a system where she repurposes each piece of content into 30 variations and schedules them daily.

The result? She went from 100 people per post to 5,000 people per post.

The tool that made this possible is MarketingBlocks. It took 30 minutes to set up and it's saving her 10 hours per week.

If you want to do the same thing, I've created a guide that walks you through the entire process: [link]

Talk soon, [Your name]"

S: Self-Liquidating Offers

What is a Self-Liquidating Offer?

A self-liquidating offer (SLO) is a low-priced product you sell to fund your growth.

It's called "self-liquidating" because the revenue from the sales covers the cost of the ads you run to promote it.

How It Works

You take your best-performing lead magnets and turn them into low-priced products.

Example:

Free: "100 Viral Hook Frameworks" Paid: "500 Viral Hook Frameworks + Templates + Swipe File" ($9)

You run ads to promote the paid version. The $9 sales cover the cost of the ads. Everyone who buys becomes a customer much more likely to buy your affiliate products.

Why It Works

It qualifies your audience. People who buy something from you are much more likely to buy something else from you. So when you recommend your affiliate products to people who've bought your SLO, conversion rates are much higher.

It funds your growth. You use the revenue from SLO sales to run ads. The ads bring in more customers. The customers buy more products. It compounds.

It builds momentum. Once you make your first sale, you feel confident. You've proven that people will buy from you. That confidence carries forward.

The Price Sweet Spot

$9-$47 is ideal.

At this price point, people make quick decisions. They don't overthink it. They don't need to ask permission. They just buy.

How to Create an SLO

1. Identify your best-performing lead magnet (the one that gets the most opt-ins)

2. Expand it (add more content, templates, examples, etc.)

3. Price it at $9-$47

4. Create a sales page

5. Run ads to promote it

6. Track the results

Action: Identify your best lead magnet. Plan how you'll expand it into an SLO.

PART THREE: Execute

The 12-Month Timeline

Months 1-2: Foundation

Your only goal: Get the machine running.

Focus on:

• Define your PACT

• Create 1 lead magnet

• Post daily on one platform

• Engage manually with comments

• Build your email list

Don't worry about perfection. Don't worry about optimization. Just focus on consistency.

By the end of month two, you should have:

• 50-100 email subscribers

• 5-10 daily posts scheduled

• One lead magnet that's converting

Months 3-4: Consistency

Your goal: Generate consistent leads.

Focus on:

• Publish 2 long-form pieces per week

• Send weekly emails

• Optimize your CTAs

• Start tracking metrics

By the end of month four, you should have:

• 500-1,000 email subscribers

• 2 lead magnets

• 20-30 daily posts scheduled

• A weekly email generating engagement

Months 5-6: Authority

Your goal: Acquire customers for free.

Focus on:

• Automate engagement (ManyChat)

• Publish case studies

• Launch first SLO

• Run small ads

By the end of month six, you should have:

• 2,000-5,000 email subscribers

• 3-4 lead magnets

• Your first SLO generating sales

• Your first affiliate commissions coming in

Months 7-12: Scale

Your goal: Reach $100k in annual affiliate revenue.

Focus on:

• Scale ads to winning content

• Add complementary affiliate products

• Increase email frequency

By the end of month twelve, you should be approaching $100,000 in annual affiliate revenue.

Track These Weekly

• Posts published

• Engagement (comments, likes, shares)

• Email opt-ins

• Email open rate

• Conversions

• Commissions earned

30-Day Quick Start

Week 1:

• Define PACT

• Research your audience

• Choose your product using CORE

• Plan your first lead magnet

Week 2:

• Set up your social media account

• Create your first long-form piece

• Repurpose into 30 daily posts

• Schedule them to post daily

• Set up your email list

Week 3:

• Post daily

• Respond to comments

• Send DMs with lead magnets

• Send your first email sequence

Week 4:

• Analyze which posts get engagement

• Create your second long-form piece

• Send your first weekly email

• Set up ManyChat automation

• Create your second lead magnet

By end of 30 days:

• Clear PACT

• 2 lead magnets

• 60+ scheduled posts

• 50-100 subscribers

• Engagement and DMs coming in

AI Tools That Can Help

Now that you understand the theory and mechanics, here are AI tools that can accelerate your work:

• For Audience & Problem Clarity - ChatGPT with the provided Prompts

• For Content Long Form Creation - MarketingBlocks

• For Carousels Creation & Distribution - MarketingBlocks

• For Viral Reel Creation & Distribution - MarketingBlocks

• For Viral Post Creation & Distribution - MarketingBlocks

• For Comment Automation - MarketingBlocks or ManyChat

• For Vibe Coding Mini Tools - Replit or Emergent

• For Landing Pages - MarketingBlocks or Lovable

• For Email Marketing & Newsletters - Beehiiv or Convertkit

The Principle

Affiliate marketing isn't about tricking people into buying things they don't want.
It's about serving a specific audience at scale.

It's about understanding their problems deeply and guiding them toward solutions. When you do that, income becomes a natural byproduct.

You have everything you need. Now execute.